Our strategic focus areas

Our innovation is inherently driven by customer trends. This helps us to identify high-value customer problems and invest to develop product solutions.

Make credit and lending simpler, faster and safer

Make credit and lending simpler, faster and safer

Make credit and lending simpler, faster and safer for consumers and businesses, help lenders offer frictionless credit products, make insightful lending and customer decisions and optimally manage portfolios.

Empower consumers to improve their financial lives

Empower consumers to improve their financial lives

Empower consumers to improve their financial lives, gain access to credit, safeguard their identity, save money, negotiate debt and enhance their financial knowledge.

Help businesses verify identity and combat fraud

Help businesses verify identity and combat fraud

Help businesses verify identity and combat fraud, streamline the authentication of legitimate parties, and achieve regulatory compliance.

Help organisations make smarter decisions

Help organisations make smarter decisions

Help organisation in specialised verticals harness data, analytics and software to make smarter decisions around fraud, identity, prospecting and other risk-based processes.

Enable businesses to find, understand and connect

Enable businesses to find, understand and connect

Enable businesses to find, understand and connect with audiences, to market products and services to their customers, and to remain compliant with regulations.

Our Business-to-Business strategy

Two business people in conversation

Our ambition

Our ambition in our B2B business is to extend our leadership in trusted insights and decision intelligence. Our customers want to add new customers and to manage the needs of their customer base over the course of the customer relationship. We help our clients to achieve their goals by unlocking the power of data through advanced analytics delivered through our sophisticated platforms. We plan to extend further across our clients' operations, as well as deeper into new client segments and to enter new industries. 

Our key priorities

  • Broadest, deepest, most accurate data
  • Leverage advance technologies and AI
  • Seamlessly integrate products across Experian
  • Expand in new and underpenetrated markets

Our Consumer Services strategy

A woman at home checks her finances

Our ambition

Our ambition for Consumer Services is to be recognised as the No.1 platform globally for people to improve their financial lives and save money. We aim to create the world’s largest, most inclusive financial services platform which brings financial power to all our members.

Our key priorities

  • Grow and deepen consumer relationships
  • Enhance premium subscription products
  • Build a fully-scaled Marketplace business
  • Engage with consumers daily
  • Help consumers use data to improve outcomes
  • Selectively expand in more bureau markets

Maximising synergies

Maximising synergies

The interplay between Business-to-Business and Consumer Services elements

A key competitive advantage for Experian is the interplay between our B2B and Consumer Services activities. Our mission is to help consumers use their data to control, manage and improve their financial lives, while our position as the trusted custodian of consumers' data helps us to develop even better propositions for our B2B clients.

Our fundamental pillars

Superior data

We invest constantly to enhance the breadth, depth, and quality of our data assets wherever we operate. 

World class products

Combining unique analytical, decisioning and fraud prevention capabilities, our platforms unlock real-time insights for our clients across a multitude of use cases.

Industry-leading innovation

Our approach to innovation combines multiple industry best practices to ensure the solutions we develop solve important customer needs.

Relationships with millions of customers

We put our customers first and aim to continue growing our reputation as an innovative, trusted company.

Operational excellence at scale

Our comprehensive technology strategy underpins our ability to deliver platforms efficiently at scale. 

High-performance inclusive purpose-driven culture

We maintain and nurture a high-performance, inclusive culture, which enables us to attract, retain and develop the best talent. 

Our foundations

Talent

Our people make us great. We strive to attract, retain and develop the best talent with a high-performing, inclusive and purpose-driven culture.

Technology

We drive cost effectiveness across our operations, improve service reliability, security and performance, and enable the organisation to accelerate the rate of product innovation at scale.

Clients

Client trust is at the heart of our brand. We work hard to understand and meet our clients' needs. 

One Experian

We endeavour to extract synergy throughout our business, with a cultural mindset that brings together all of our capabilities and maximises their breadth.

Risk Management

Managing risks helps us create long-term shareholder value and protect our business, people, assets, capital and reputation.